"Smashed" Poster Assignment

PURPOSE OF THE ASSIGNMENT:

To design and produce material promoting Against Drinking and Driving to students, aged 16 -21

SKILLS AND KNOWLEDGE TO BE TESTED:

Design, graphics and layout skills used to create a promotional material. Participants will

create a theme and visual concept.

“Smashed!” Poster Assignment

due by 3:30pm Sunday March 26^th, 2010

Mothers Against Drinking and Driving, The National Highway Traffic Safety Administration (NHTSA) and the Toronto Police are dedicated to keeping the roadway clear of drunk drivers this Summer holiday and, as a result, they have created a number of promotional posters for bars, restaurants and retail establishments. These posters are designed to warn people against the dangers of drunk driving and do it by incorporating a bit of holiday flair in their message.

Your task: is to create a Poster for this Campaign with the provided images. The Poster must have the title, “Smashed” and the following MADD and Toronto Police logos.

All material must reflect the theme and be consistent in content. The design used must be

the original and creative work of the individual competitor.

Stock photography and illustration are acceptable, as well generated by hand or by using

electronic equipment and appropriate software. Full colour may be used

The poster dimensions: 10” by 16” to allow for full bleed and trim. The poster can be

either horizontal or vertical.